Internet Marketing Consultants and Sales Lead Generation Experts

Announcing a sophisticated approach for turning web analytics into improved business results

• Do you feel like you're drowning in website data but need a hand turning that into increased profits?
• Are you looking for proven web analytics strategies to unlock the profits lying hidden in your website?
• Do you need board-level reports and KPI dashboards to drive and direct your online marketing initiatives?

Web Analytics and Reporting services from Marketing Results provide you with a turnkey solution for making sense of website data - enhancing user experiences and focussing your efforts on the most productive activities.

With over 7 years experience working with practical website analytics and database marketing, we can help you:

• define and track appropriate KPIs and online marketing metrics to quantify and manage your progress
• understand how and why users are engaging with your website content
• create user experiences that closely match visitor expectations, increasing average length and depth of visit
• test and optimise landing pages and critical conversion paths.
• apply multivariate analysis and other analytical techniques to traffic and conversion optimisation
• add value to existing Search Engine Optimisation and Search Engine Marketing campaigns
• plug the costly leaks that are robbing you of sales and sales leads
• integrate website data (e.g. search engine and keyword information) with CRM systems including Salesforce.com.
• track which advertising campaigns and external websites are driving desired actions
• identify new opportunities for serving your market better and dominating your space online

The Marketing Results difference: rigorous analytical insight + marketing savvy

There are several Australian web analytics consulting firms who can help you capture and process website data. Our speciality is closing the gap between IT and marketing to actually convert data into improved sales results.

Experts with Google Analytics and Google Website Optimiser

Because of their wide availability and powerful features, we work extensively with Google Analytics and Google Website Optimizer. Where appropriate we can help you extend the functionality of these platforms with custom programming that gives you greater insight and control over the way you collect and interpret user data.

How we work with clients

We either work with clients on a project or ongoing consultancy basis. Our consulting process is designed to not only understand user behaviour but also plan and implement effective marketing strategies that get you from where you are now to where you want to be.

Click here to find out more about turning your website data into increased profits.